To use the criteria of sustainability in all our activities allowing us to maximize the use of our natural resources and to give a professional and safe service every day to our clients while profiting our partners and those in the communities surrounding our projects.

How can we achieve this?:

In order to reach our goal, it is necessary to:

- Form an excellent team of professionals in each field of activity

- Investigate and innovate scientifically in:

-Physical and biological impact studies

-Service operation

-Customer service

-Socio-economic impact studies

- Involve the partners and/ or franchise owners in this program

- Involve local communities in the projects including, but not limited to, using local people as tour guides, offering services of local restaurants and souvenir shops and providing access to the tour facilities as an educational tool for local schools.

- Integrate the guides and local communities in the philosophy of sustainability

- Provide motivational, environmental and educational workshops for guides and other staff

- Communicate the results and findings of the studies to the guides and other personnel

- Provide donations to non-profit organizations and/ or community development projects in the local areas.